5 - Outstanding
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For local and direct sourcing, the kitchen works with named regional partners including Hoeve Biesland, an organic care farm twelve kilometres inland that supplies bread, milk, eggs, and yogurt; Roast Factory in The Hague for single-origin coffee delivered by bicycle in reusable containers; Wilderland for herbal tea; and Odin for organic groceries. Beers come from regional biodynamic Gulpener and abbey brewer Egmond. For low waste and circular practice, the building is constructed from recycled shipping containers and reclaimed school doors, solar panels generate close to ninety per cent of electricity, solar boilers heat all water, grey water flushes the toilets, and waste collection is coordinated with twelve neighbouring beach pavilions, cutting daily truck visits from sixteen to four. The Shore co-founded the Plastic Vrij Terras movement that now spans more than forty beach cafés. Animal products on the menu are minimal, with bio bacon and Hoeve Biesland dairy and eggs both carrying organic credentials. The social side runs through steward ownership under Stichting Sleipnir, a Tuesday community kitchen, beach cleanups since 2007, the Clean-up Kids programme, and chairing of an environmental coordination commission of twelve other Scheveningen beach pavilions. The menu is around ninety-five per cent vegetarian with extensive vegan options.
The Shore holds Green Key certification, is profiled by Tourism2030 as a best practice case study, and has won the MKB Den Haag Dunea Sustainability Prize and the City of The Hague's Haagse Parel entrepreneurship award.
The impact dimensions
Low waste & circular practices✓
Sustainable animal products✓
Named local suppliers include Hoeve Biesland (bread, milk, eggs, yogurt), Roast Factory (bicycle-delivered Peruvian coffee), Wilderland (herbal tea), and Odin (organic groceries).
The Shore names multiple traceable suppliers across categories. Hoeve Biesland, an organic care farm under twelve kilometres away, supplies bread, milk, eggs, and yogurt. Roast Factory of The Hague roasts and bicycle-delivers single-origin Peruvian coffee in reusable containers.
Wilderland provides herbal teas, Odin (a steward-owned organic distributor) supplies organic groceries, and regional biodynamic Gulpener and abbey beers from Egmond round out beverage sourcing. Tourism2030 independently corroborates the local sourcing focus.
The venue operates seasonally (early March to late October); the website does not describe a structured seasonal menu rotation.
Food and beverage sourcing is fully organic and largely biodynamic, which carries an implicit seasonal cadence at supplier level. The venue itself operates seasonally from early March to late October. However, the website does not describe a structured seasonal menu programme: the menu reads as a fixed all-day organic café offering with no evidence of quarterly or monthly rotation, no seasonal specials section, and no chef interviews citing seasonality as a guiding principle.
Energy from solar (90% of needs), plastic-free operations as co-founder of Plastic Vrij Terras, and waste coordination across twelve beach pavilions cutting truck visits from sixteen daily to four.
Energy: a 7.5 kW solar installation generates close to ninety per cent of electricity; solar boilers heat all water with no gas connection. Plastic and packaging: The Shore co-founded the Plastic Vrij Terras movement, now spanning forty+ beach cafés, eliminates single-use plastic, and uses biodegradable disposables only.
The building is constructed from recycled shipping containers and reclaimed school doors; grey water recycling flushes the toilets; waste coordination with twelve neighbouring pavilions cuts daily truck visits from sixteen to four. The venue chairs an environmental coordination commission for the wider Scheveningen beach-pavilion network.
Two named animal products (bio bacon, cheese tosti); Hoeve Biesland supplies organic dairy and eggs; bacon is organic but slaughter-side traceability is not named.
The Shore serves a mostly plant-based menu with two named animal-product items: a pancake topped with bio bacon and a tosti with cheese. Hoeve Biesland, an organic care farm twelve kilometres away, supplies dairy and eggs and is recognised in the Dutch farming sector as organic-certified. The bio bacon is identified as organic; no named slaughter-side supplier or certification (MSC, ASC, Beter Leven) is flagged.
Steward-owned via Stichting Sleipnir (foundation preventing resale); runs a Tuesday community kitchen, beach cleanups since 2007, Clean-up Kids programme, and chairs an environmental coordination commission of twelve pavilions.
The Shore is steward-owned via Stichting Sleipnir, a 1983 foundation that separates ownership from entrepreneurship and prevents resale of the company, a structural commitment to long-term mission preservation.
Operationally, the venue runs a Tuesday community kitchen, beach cleanups since 2007, the Clean-up Kids programme combining surf education with environmental action, and led the founding of the Plastic Vrij Terras movement. The Shore also chairs an environmental coordination commission of twelve other Scheveningen beach pavilions. Tourism2030 lists the venue against UN Sustainable Development Goals 8, 11, 12, 13, 14, 15, and 17, providing third-party validation.
95% vegetarian, mostly vegan, with vegan pancakes and oat milk standard; two named animal-product exceptions (bio bacon, cheese).
Tourism2030 independently confirms the menu as 'fully organic and where possible bio-dynamic, 95% vegetarian with mostly vegan options.' The à la carte structure supports this: the predominant offerings are vegan or vegetarian (vegan pancakes, granola bowl, banana bread brekkie, smashed beetroot burger, hummus sandwich, nachos, spring rolls), with two clearly subordinate animal-product options (bio bacon pancake and cheese tosti).
Vegan batter is the default for pancakes, oat milk is standard for coffee, and gluten-free options run throughout. The kitchen reads as plant-forward by design rather than as a meat-centred menu with a vegan annex.
Sourcing signals
✓
Certified organic ingredients
✓
Direct named-farm sourcing
✓
Low-impact beverage program
Website states 100% organic food and beverage sourcing. Hoeve Biesland is a recognised organic care farm; biodynamic products named (Demeter-framework wines, Gulpener biodynamic beer).
Hoeve Biesland (bread, milk, eggs, yogurt twelve kilometres inland), Roast Factory (single-origin Peruvian coffee delivered by bicycle), Wilderland (herbal tea), Odin (organic groceries).
Granola, banana bread, hummus, and smashed beetroot burger prepared in house from organic whole ingredients.
Single-origin organic coffee (Roast Factory, Peruvian typica), traceable herbal tea (Wilderland), biodynamic and craft beers (Gulpener, Egmond), natural and biodynamic wines, kombucha.
Co-founder of Plastic Vrij Terras movement (forty+ beach cafés), coffee in reusable containers delivered by bicycle, biodegradable disposables only, waste coordination cutting truck visits from sixteen to four daily.
