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Food Identity by My Treats Researched
Binnenstad · Groningen · Netherlands

Anne&Max Groningen

A relaxed all-day café and lunchroom serving organic coffee, fresh lunch plates and an unusually broad plant-based selection in central Groningen.

The essentials, at a glance

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Impact score
2 - Endorsed
→
Documented practices
Seasonal cooking
Plant-forward menu

Style
Café
Casual
Cosy
Cuisine
Dutch
Good to know
Terrace
Child-friendly

The delicious details

Anne&Max occupies a corner of Groningen's Turfsingel as an all-day living room, open from breakfast through coffee, lunch and high tea. Lounge chairs, a games table and a light-filled garden room set an unhurried tone, whether you are settling in with a cup or catching up over a long lunch.

The kitchen leans firmly organic. The chain has moved the large majority of its assortment to organic supply, and its coffee is traceable to a small group of growers in Peru through a direct trading relationship. Lunch runs from soups and salads to clubs and baked goods, and almost everything is offered in a plant-based version as well as the original.

Plant milk is served at a small discount rather than a surcharge, a quiet sign of a menu built to welcome vegans and omnivores at the same table.

Menu
What's on the table, and what's left off

Breakfast and lunch run all day—soups, salads, toasted clubs, pastries and high tea—with a genuinely broad plant-based selection (vegan croissants, tofu scramble, smoked-tofu club, banana bread) and oat milk at a discount. Fish and meat round out the menu for mixed groups; allergen information is listed.

Cuisine
Dutch
Dietary options
Vegetarian options
Vegan-friendly
Dairy-free options
Allergies handling

Allergen information is listed on the menu; staff confirm details on request (e.g. vegan baked goods contain no honey). No advance notice is required.

Impact score
How this restaurant rates
2 - Endorsed

Most of what Anne&Max serves comes from organic supply, part of a chain-wide shift backed by a partnership with organic wholesaler Udea. Its coffee is traceable through a direct relationship with named growers in Peru, via exporter Cultivar and roaster Keen.

The menu is adjusted with the seasons, with dishes changing as produce changes through the year. The kitchen's clearest strength is plant-forward cooking: a large share of the menu is plant-based, plant milk is offered at a discount rather than a surcharge, and vegan versions are available across breakfast, lunch and the tea service.

The impact dimensions
Local & direct sourcing
Seasonal cooking✓
Sustainable animal products
Social impact
Plant-forward menu✓

Direct-sourced coffee from named Peruvian growers; organic assortment via Udea wholesaler.

Anne&Max has a specific, named direct-sourcing relationship for coffee (exporter Cultivar, roaster Keen, the Ccoillar family in Nueva Florida, Peru) and has shifted the majority of its assortment to organic supply via the Udea/Ekoplaza wholesale channel, corroborated by Dutch trade press.

Direct, named producer sourcing raises this above generic claims, but there is no evidence of local (Dutch/regional) farm sourcing, and the direct relationship is limited to imported coffee; the remaining assortment reaches the kitchen through a wholesaler rather than named local farms.

Strongest sourceduurzaam-ondernemen.nl ↗

Menu adjusted seasonally with the produce through the year.

The Groningen location states its food is pure, as much as possible organic, honest, freshly prepared and tailored to the season. This is a direct self-declared seasonal-cooking claim but is thin on detail (no menu-change cadence or named seasonal dishes were documented), so confidence is low. Corroboration from a current seasonal menu would strengthen the score.

Strongest sourceannemax.nl ↗

Menu includes fish and meat; organic assortment may extend to these, but not specifically confirmed.

The menu includes fish (e.g. tuna, smoked salmon) and meat (e.g. chicken, ham, bacon), so the dimension applies. The chain's broad organic-assortment commitment may extend to animal products, which would imply higher-welfare organic sourcing, but this is not specifically stated and no welfare or fishery certifications (Beter Leven, MSC, ASC, organic meat/dairy by name) were found.

Strongest sourceannemax.nl ↗

Direct-trade coffee relationship with named Peruvian growers carries fair-pricing dimension.

The only documented social-impact signal is the direct-trade coffee relationship with named Peruvian growers, which carries a fair-pricing/ethical-sourcing dimension.

No employment practices, inclusive-training or community programmes were evidenced online.

Strongest sourceannemax.nl ↗

Plant-based versions of almost every item across breakfast, lunch and high tea; plant milk at a discount.

Plant-forward dining is the clearest strength. The menu offers a plant-based version of almost every item across breakfast, lunch and high tea (vegan croissants, tofu scramble with vegan bacon, smoked-tofu club, vegan banana bread, multiple vegan soups, açai bowls, vegan high tea by arrangement), and plant milk is offered at a discount rather than a surcharge, an active incentive toward plant-based choices.

Corroborated by an independent vegan-directory listing.

Strongest sourceannemax.nl ↗
Sourcing signals
✓
Certified organic ingredients
✓
Direct named-farm sourcing
✓
Fair-trade commodities

Organic assortment (74% progressing to 95%, per self-declaration) via partnership with Udea wholesaler (Feb 2024), corroborated by Dutch trade press; coffee certified organic.

Coffee sourced through direct-trade chain (exporter Cultivar, roaster Keen, Ccoillar family, Peru); no named local produce suppliers found.

Coffee via direct-trade relationship with named Peruvian growers (equivalent to certified fair trade); no other named fair-trade credentials.

Visit & practical info
Address, price, and more
Address
Turfsingel 18-20, 9712 KR Groningen, Groningen, Netherlands
Open in Google Maps ↗
Price
€€
Format
All-day café, breakfast to high tea
Hours
Monday08:00–17:30
Tuesday08:00–17:30
Wednesday08:00–17:30
Thursday08:00–17:30
Friday08:00–17:30
Saturday08:00–18:00
Sunday08:00–18:00
Style
Café
Casual
Cosy
Good to know
Terrace
Child-friendly
Web
annemax.nl
Reserve a table
Reviewed by My Treats
Last reviewed 11 Jul 2026
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How we score
The My Treats impact scale

Every restaurant is assessed against SEERO, our six-dimension sustainability framework — covering sourcing, seasonality, waste, animal products, social impact, and plant-forward cooking. Each finding is weighted by how strongly it is corroborated. The combined result is translated into a planet rating from 1 to 5.

The five levels

SEERO is an acronym for Starting, Engaged, Endorsed, Recognised, Outstanding:

Starting First verified signals of sustainable practice.
Engaged Credible practice across two dimensions.
This place
Endorsed Meaningful practice across three or more dimensions.
Recognised Strong practice across four or more dimensions, with independent corroboration.
Outstanding Top-tier practice, confirmed by recognised third-party audit.

How a level is reached. Each level needs two things together: a minimum number of dimensions covered, and a minimum overall strength of evidence across them. A dimension only counts once its evidence is specific and substantiated — a passing mention doesn't qualify. Meeting only one of the two keeps a restaurant a level lower.

Ratings of four or five planets require human validation and, at the top tier, an external audit. Scores are based on publicly available evidence and restaurant submissions at the time of assessment.

Full methodology→
Impact dimension
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How this dimension works
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How evidence is weighted
Self-declared Stated by the restaurant on its website, menu or in a submission. Plausible, but not yet independently corroborated.
Researched Found through independent research; one credible third-party source backs the claim.
Vouched Corroborated across more than one independent source. Some gaps may remain.
Audited Fully corroborated across independent sources or by a recognised third-party certification.
What the sourcing checkmarks mean
✓ Full check — independently verified: corroborated across more than one source, or audited / third-party certified (vouched or audited).
✓ Light check — self-declared or from a single source. Not yet independently verified.
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